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Why You Should Be Back-Linking Too!

Why You Should Be Back-Linking Too!

Do you back-link here at Persona Paper? Or anywhere else, for that matter. You should. Back-linking will not only save you time later on, but make you money down the road, too. AND keep old posts from growing moldy.

I have no statistical data to back up my belief that back-linking earns you more cash; however, I have seen proof with my very own eyes when I link to older posts in newer posts - where they are relevant (this is key) - that folks will click through if they feel compelled.

Further, I am no SEO expert. Absolutely do not know one stinkin’ thing about how to do it properly, other than what I’ve picked up here and there over the years. I don’t stuff with key words, I don’t follow (what seem to be ever changing) conventional SEO rules; and while that may have hindered me all these many years writing online, I firmly believe that what I lack in SEO expertise, I make up for - if not entirely financially - in knowing how to back-link. Both for my own benefit and for the benefit of others who write for (whatever site I’m currently penning) and the site itself.

ALL THAT SAID, you may feel free to offer your back-linking tips and tricks in the comment section below OR in a post of your own. I may be a back-linking QUEEN (not my words, though I am partial to this title once bestowed upon me), I can always learn a thing or three more - ALWAYS!


Back-linking actually has several inter-connected meanings but for the purpose of this post, we are going to keep it simple. This will help us all here at Persona Paper, including the site itself!

Back-linking refers to placing a link to another post (yours or someone else’s) on your current post. As long as your link is relevant to your current post, you have a good gosh darn chance that your readers will click through to the link(s) provided within.

To see an example of fairly sensible back-linking, here’s my “Welcome Newbies” post!

If you click through, you will note that I have provided several links within the post that will help new PP members along their way here. As well, I’ve high-lighted who they should be following right from the get and shared my own Intro to Persona Paper post, along with a relevant post about what to do if you happen to see an elephant in the room. Yikes. ;)

( Please Note: My “Welcome Newbies” post is perhaps my most back-linked post to date here at Persona Paper. It’s not over stuffed because not all or even most of the links are mine; however, it is a good example of knowing when to stop back-linking, too!)

So, how does this help me, you, the site?

First: my PP Intro is old - relatively speaking. I wrote it on June 11. 2014 and for what it’s worth, it should be dead and buried. But why? There are new members coming in all the time and I’m friendly - maybe they’d like to know me as much as I want to know them.

So I link it and...’s still being read. And liked. Comments here at PP are...another story (we’ll visit that another time). And I’m still earning for that piece. Got it?

Second: you get valuable information that you might have missed had I not bothered to share it. Those links to the Rules and FAQ, etc. are crucial to your survival here and if you haven’t read those pages, you SHOULD. That’s my nudge to you - you are welcome .

Third: the site benefits because as Persona Paper gains popularity, the back-linking and cross (within site) linking will help raise it in the ranks. I’m not an expert in how all that shakes out but think spider-web and you can clearly see the beauty of being connected.


Yes. Just like with anything else, too much of a good thing is never good. You don’t want to stuff your current posts full of links to old posts just because you can. Readers will get annoyed, no one will click, and you’ll think I’m a big fat liar.

My Best Back-Linking Tips:

Be relevant - writing tips to writing tips, relationship advice to...ah, you get it, right?
Be smart and let your links flow within your posts.
Link to others - if someone here at PP inspires you to write something OR helps you with something TELL US ALL about it. You are helping yourself (letting us know you are a team player), and them, and the site - a win win win in my play book.
Don’t OVER back-link , thinking you’ll hit the mother lode of click throughs. Chances are, the opposite will happen (yes, I know I just said this not too far above. It bears repeating, pay attention ;) )

Look, I know we all have certain ways of doing things and many of us have been doing this particular thing - writing online - for quite some time now. As I said in the beginning - I’m no expert. But I do know, without a doubt, the power and beauty of back-linking within your posts. Queen of them or no, back-links benefit us all!

Do you back-link? What are your better best back-linking tips?



Image Credit: Adobe Illustrator 2014 © All Rights Reserved



Please Note: Anytime I offer any tips or tricks pertaining to PP, or anything else for that matter, know that all of it is just what I’ve observed as I traipse

along this life. If you have a hankering to dispute, disagree, or otherwise share your better advice, PLEASE do. I’m here to learn, same as you :)


Image Credit » SandraLynn Adobe Illustrator 2014 All Rights Reserved

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Susie wrote on June 25, 2014, 2:17 PM

I just started on Persona Paper today, but I have been writing online for over 6 years. Yes, I do backlink from article to article, site to site to gain more vies, and on some site hopefully that translates into more sales.

SandraLynn wrote on June 25, 2014, 2:22 PM

Yes ma'am :) YAY :) And welcome to Persona Paper :) WooHOO!

momathome wrote on June 26, 2014, 8:13 PM

I do on Bubblews and have tried on here a few times but I can't get my backlinks on here to work properly. I do them the same way I do on Bubblews but they don't come out as a link when the post goes live on here.

I do have a question though, especially since this is something that came up on Bubblews -- what is the rule as far as tagging others, backlinking to others posts, etc. I know that Bubblews tended to frown on that and it did occassionally cause people to get slapped on the wrist. So elitecodex MaeLou what is the policy on it here?

DorothyGale wrote on June 26, 2014, 10:01 PM

Good advice. Just not sure what Persona Paper's view is on backlinking to our own articles, though. Anyone know?

SandraLynn wrote on June 26, 2014, 10:35 PM

momathome - it states in the FAQ to do so accordingly - which I have done thus far. Meaning don't over do it, of course. I also took such care at Bubblews and was never slapped, not once. There is a way to tag folks and a way to share previous work without going overboard, which I very heavily endorsed NOT doing, that will enhance your posts naturally.

And it will benefit the site, yourself, and others. It starts to become an issue when people take advantage of it. That's what happened at Bubblews - in my humble opinion. And then they had to take a stand. If you research my more than 500 posts there, you will plainly see, I back-link and tag right along. Naturally, not CRAZILY. Fine line sometimes.

Anyway, it's really about your comfort, too. AND, I wouldn't be doing it at all if I hadn't read the rules first and knew that I could do it here :)

Cheers :)

SandraLynn wrote on June 26, 2014, 10:59 PM

I have never ever heard of back-linking to relevant articles, especially within the site you are writing for, being any sort of issue (despite the vapid rumor on another site) but I have requested confirmation before going further, DorothyGale . :) I am a rule follower, through and through. I can't believe this is even being questioned but for ease of mind... ;) As for tagging, that I do know, 100% for sure - it is allowed, relevantly, within posts here at Persona Paper :)

Have a good night :)

momathome wrote on June 27, 2014, 10:16 AM

SandraLynn I do it occasionally but not frequently (tagging others) when it relates to something I've read from them. I admit though, that using backlinks isn't really something I'm doing here. I've tried it twice and it didn't show up right either time. The URL shows up but its not a link (you'd have to highlight, copy and then go to the page). I'm not sure why it's doing that or how to correct it.

SandraLynn wrote on June 27, 2014, 10:35 AM

I'm going to write a tutorial about it because it's good to know momathome :) I'm waiting to see if I can use screenshots though. Makes it easier to explain! Let me get to work writing it out in the mean time :) I'll have it up soon, with or without visual :)

momathome wrote on June 27, 2014, 5:13 PM

SandraLynn Thank you! That's why I have only tried it twice, since the links were not showing up right for me I figured it was probably a waste of time.

Ravenmount wrote on June 27, 2014, 8:06 PM

Great reminder. This is one of those things I resolve to do more often, every week or so, and then when I actually start trying to implement more back-links, I get annoyed at the websites I am navigating, trying to find and collect all the links I want to use. But, on my own blogs I have profile posts on a few Celtic Thunder singers that I initially put up many months ago, and they continue to get a lot of regular traffic because they are nicely interlinked with more recent pages and with each other using backlinks.

ohcaroline wrote on June 30, 2014, 10:41 AM

I haven't done it here yet. This is a great explanation of the purpose and plan for doing it.

poddys wrote on July 2, 2014, 4:45 PM

I haven't written enough here to warrant backlinking yet, but I do show my latest posts on my other blogs (built my own RSS Feed).

momathome wrote on July 2, 2014, 11:19 PM

I tend to use backlinks for a lot of my posts because I frequently write 'extensions' on articles or mention a site or activity that I've talked about in the past. Because of this, I have been repeatedly (on Bubblews) asked what is "such and such site" or what does "xx" mean. Rather than try to include the same information over and over again in comments or rewrite it into every post where the site (for example) is mentioned, I would include the backlink to the more detailed original post.

OldRoadsOnceTraveled wrote on August 14, 2014, 1:12 PM

I'm a big believer in backlinks. I haven't done it here yet because I've just started, and I'm still trying to figure everything out, but once I'm there, it will be pretty much my norm.

seren3 wrote on November 15, 2014, 6:02 AM

It's true that the ever-changing and complicated SEO rules still recommends back linking. And I always choose the new window option so the reader does come back to my article.