I haven't been here in a few days. Work has been ...interesting... and I haven't had the energy to come surf on a night.
But it's Friday, and I have earned some relaxation time.
However, all I am getting is either text popup ads or full page adverts when I try and read anyone's posts. It's enough to make a saint swear, and I am no saint.
I get that the adverts are needed to make money for the site, but haven't the admakers twigged yet that we AREN'T INTERESTED IN READING POPUPS OR FULL PAGE ADS? THAT'S WHAT ADBLOCKERS ARE FOR, except that here we can't use them because that disadvantages other writers.
I read sponsored content all the time. My favorite newspaper carries sponsored articles every day. Hey, I even write sponsored content when I'm writing about a free app that the developer thinks I might like to test drive, or when I receive free products from BzzAgent in return for reviewing them.
The time has come
...the walrus said...
for talk of micropayments.
What about a system where the reader pays a small amount of money to read an article? An arbitrary figure, perhaps, but the rate per word when I was a Final Line Editor a few years ago was 0.00075 dollars a word, and I earned the princely sum of $8 or so a week. But multiply that by the number of eyes on an article on a national newspaper site and that is a fair amount of cash. In a world where articles on such sites can get 600 comments, and every one of those would pay 0.00075 dollars for every word in the article, and that's only the comments, how many other people have read the article and not commented?
It's the same principle as applies to paid music or app downloads, where a track may seem like it's pennies to download (99c or £1.50 or similar) but when you multiply that by the number of people paying to download, that's some wad of cash right there. True, the website hosts and possibly others involved in the music making process would want a cut too, but if a track is downloaded 1,000 times at 99 cents, that's a few bills the musician won't have to worry about paying for a while.
Case in point: I listen to an internet streaming radio station called SceneSat. It plays electronic and computer game music from the last 35 years. It is free to listen and if you are a member you can download some tracks for free too. There are three major compilation CDs of the best of the station from the last few years. These are also free. But of course, it is hoped members will pay for them in return for the pleasure they get from listening to the music. The founder uses the money to cover his server and hosting costs. Therefore, every now and again I will donate an amount to the station for the music that keeps me sane. I also contribute to the ticket costs so that the founder can come to some of the digital arts parties with us and set up a live broadcast from there.
I enjoy listening to the station and I appreciate the part it plays in my life. Why should I not donate to their cause?
If people donated by paying microamounts per word of the journalists they loved to read, the rubbish would leave the internet instantly, as no one would be caught more than once reading spun, spam or poorly written articles, surely?
What do you reckon?
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