What we can do to help Persona Paper
I have seen a few posts recently commenting on how quiet it has been around here recently. I have also seen a few suggestions as to why this is, most of them saying that its the combination of low earnings and a high payment threshold that's causing the problem. Before I go on, lets deal with that last part first.
Earnings here are not actually low - its the views that are. The amount we are paid per 1000 views is actually higher than every other site I currently know about. The payment threshold is the lowest of any site I have ever written on in over 10 years, the lowest I have ever come across is $25 before now. Low earnings in themselves are not the problem, because earnings aren't actually low - if we can get the views up.
MaeLou and elitecodex are working very hard behind the scenes doing everything they can to make this site the best around, but a site like this is only as good as its members and readers. So what can we do to help to make sure we get more active members and readers?
Be active ourselves
I have not been as active here as I usually am recently either, we all have other things going on in our lives but if we want this site to succeed we need to try and be as active as we can. I am committed to trying to post more and try to spend more time reading and commenting on other people's posts, interaction is key here after all. I am also going to try and figure out what is going on with the FOPP challenge as that was a great incentive for people to be more active here (If you don't know about the FOPP challenge you can find the info here: http://www.personapaper.com/article/25456-stepping-down-as-fopp-clerk-of-the-month )
Promotion seems to be one of those things that many online writers shy away from these days. Lucky for me I started writing online when it was made very clear that viewers were not going to just appear out of thin air, you had to do the promotion work. I was very lucky to be given loads of help and support when I first started out about things like twitter and stumbleupon which are great tools. I am happy to offer my help to anyone that needs/wants it. I don't claim to be an expert on the subject by any stretch of the imagination, but I do know a little about it.
I don't have a permanent solution for exactly how I plan on offering this help, maybe people can just post questions in the comments for now until I figure something out. I might set up a separate email address and ask MaeLou and elitecodex for permission to share it here for the purposes of helping other writers. Or maybe we will get an internal messaging system at some point which would be great.
You need to think about how big the internet is, and how many articles are likely to be written on the subject you have written on. What is going to make people choose to read yours over all the rest? Sure things like Google page rank and Search Engine Optimisation (SEO) make a huge difference, but the difference you can make to your views by sending out a couple of well timed tweets is even bigger, if you have the right audience.
If you don't have a twitter account, preferably a separate one for your writing, you really need to get one and learn how to use it. I also use twitter to promote my referral link (you need to be really careful with this by the way or you can get kicked off for spam) and I have reviewed persona paper on stumbleupon and any site I know of that reviews paid to write sites.
Promoting the site is just as important to me as promoting my own posts because the site needs to succeed in order for me to succeed. I also promote some posts of other writers although I admit I need to do more of this.
If we all spend a bit of time promoting our own posts, as well as the site and we bring in more views then that means more money from the ad companies and therefore more money for us. This in turn encourages more members to join here which is what we really need at the moment. The better the site looks to the ad companies, the more revenue it can potentially generate and therefore more revenue for us as writers.
There are literally thousands of blogs devoted to writing online and making money doing it. Some of them have already reviewed Persona Paper, but most of them haven't. It may be worthwhile commenting on these blogs mentioning the site as the readers of these blogs are exactly the type of people likely to join the site - people who are actively searching for ways to make money writing online.
If you have a blog of your own it might be worth mentioning that you also write here. Even if your blog is totally unrelated to writing or what you write about here, if someone likes your blog then they like your writing and may be encouraged to read more of it.
Use your referral link
Do you know other people who write online? most of us have writer friends from other sites we have been on over the years, invite them here. If they sign up using your referral link you will get coins for it too! Do you have the email addresses of these people? or even just send a lot of emails? you can put a link to your profile here as your email signature which might get you more views, or you could put your referral link there also to encourage people you know to sign up.