By in Personal

Why does EVERYTHING have to be branded these days????

Ranty McRanterson wants a .

Sometimes, things I sell on are not branded, or to be honest, the labels have been cut out because they're itchy scratchy little blighters.

But dearest eBay-san still wants everything to have a . Even if it's only George at Asda or F&F at Tesco, it's a brand. So help me God.

But they really have gone too far now.

  • A and board duster set. From the days of my m-i-l's school teachering, no doubt. But you better believe that Messrs eBay wish it to be branded. I suspect it was something bought from a door-to-door salesman or home products catalogue, because these things have always been cheaper than going for something that you're paying twice as much for the as you are for the item. (So sorry, do forgive my cynicism...)
  • A pin badge in the shape of a high top . Looks like something from a or charity , to me. But Messrs eBay, the one and only, seem to think that the only organisations which produce pin badges are units and . I am sure that the cancer is as well known in the States as it is here. This is one charity's version of the same, if I remember.

So, will someone please enlighten me. Brands. What? Why? Shoe brands (#Clarks work shoes, trainers) I can understand. Ralph Polo T-shirts bought at US outlets too. We have dozens and dozens. I wear nothing else in the summer for work except RLP T-shirts, cheap trousers and Clarks leather flats.

But why everything else? Economy range value goods at the scratch and dent are as good as Heinz beans, Weetabix, Axe/Lynx and Robinson's Orange. Why spend more when you don't actually have to?

Just because a chalk set has or on it does not make it better quality than something badged as supermarket's own. And sometimes have their own ideas about what will work for them, and do not want to follow the herd (or the running field).

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j2jworkz wrote on February 25, 2015, 7:29 PM

Whatever I purchase I want to be a solid product, don't care what the brand is or isn't.

allen0187 wrote on February 25, 2015, 7:30 PM

Branded doesn't mean better. Too bad that some people depend on the designer labels for them to feel good about themselves.

AliCanary wrote on February 25, 2015, 7:56 PM

You should totally put Acme, a la the Roadrunner cartoons. They sell everything, don't they?

GoodSamaritin wrote on February 25, 2015, 10:40 PM

Everything needs ownership I guess. Nothing is free in this world and people need to make money of a product. But I also think Ebay see's value in branding probably from statistical analysis of branding things may lead to more potential buyers and a competitive market place. But good heavens I agree with you. I quite often buy shirts that are blank, but I am still a sucker for a nice hat with my favorite sport's team logo. Its funny you know, the person I want to be is so hard to be. I would like to think that I am a man that is to be judged on character alone but I am still a sucker for the newest technology and the latest gadget. Good post and interesting perspective I enjoyed the read.

Dawnwriter wrote on February 26, 2015, 2:22 AM

Brand mentality is scary and crazy. During parties and get togethers,when we discuss shopping most women want to know "what brand" as soon as you mention some make up item or crockery or even bed sheets.

WordChazer wrote on February 26, 2015, 4:57 PM

Good idea! I'll try that next time, see if anyone gets the joke. Praxis is another popular name for a mythical brand over here too, translating as 'practice' or approximately so in several languages.

Coffee wrote on February 27, 2015, 7:37 AM

I don't care so much for brands - if it serves its purpose I am happy.

Kungfu123 wrote on February 28, 2015, 4:12 AM

As for me, I don't care too much if the items I buy is brand. When the qualty is good, I will buy it.

cheri wrote on February 28, 2015, 10:10 PM

I do not usually go for brands or signatures. I look for what I want and which I am comfortable.